Designing a mobile experience for smarter, risk-free betting

Tipday — iOS App UI

Tipday launched in 2014 as a social, skill-based betting platform. It helped users make more informed decisions, track their tipping performance, and follow others, from friends to professional tipsters, without ever placing a real-money bet.

The app allowed users to compete in mini-leagues, view stats, and monitor tipster rankings, creating a more accessible and gamified way to engage with sports predictions.

  • Mobile UI Design
  • Gamification & Leaderboard UX
  • Data-Driven UI
  • Rapid Interaction Design
  • Brand Consistency

My role: Designing a fast, focused mobile experience for sports tipsters

Following the launch of the Tipday website, I was brought in to design an iOS companion app. I focused on helping users place tips quickly, keep up with their stats and follow the leaderboards, in a format built for mobile.

Working with the product team, I created a clean UI that supported:

  • One-handed navigation and quick tipping
  • Real-time league updates and tipster leaderboards
  • Simple, digestible stats so users could track their form over time
  • A visual style that echoed the excitement of betting, without the pressure of real money on the line

I wanted it to feel competitive and fun, and still approachable for people new to betting.

Tipday login Tipday profile Tipday expanded tip select Tipday what's your tip Tipday tip selected Tipday top tipsters Tipday matchups list Tipday messages Tipday promos